
Mail Monitor - The industry standard for tracking direct mail volume and response rates
News from the global market research company driven by curiosity
- US credit card mail offers decline in Q2 2008 as issuers continue to reel in offers to high risk households
NEW YORK – Credit card mail volume declined again in 2nd quarter 2008 as issuers continue to cut back due to ongoing concerns about the economy. Quarterly mail volume was the lowest seen since 4th quarter 2003 according to Mail Monitor, the direct mail tracking service from global market research firm Synovate. - US credit card mail offers decline in Q1 2008, lowest level since 2003
NEW YORK – Credit card mail volume declined significantly in 1st quarter 2008 as issuers continued to cut back offers due to ongoing concerns about the economy. Quarterly mail volume was the lowest seen since 4th quarter 2003 according to Mail Monitor, the direct mail tracking service from global market research firm Synovate. - US credit card mail volume declined in 4th quarter 2007 as troubled issuers pull back
NEW YORK – Credit card mail volume declined in 4th quarter 2007 as issuers, straining from fall-out due to the mortgage crises and concerned about an uncertain economy, cut back on direct marketing activity according to Mail Monitor, the direct mail tracking service from Synovate. - Mail Monitor, Synovate’s credit card direct mail tracking service, celebrates 20th anniversary
Mail Monitor, the industry standard for tracking credit card direct mail volume and response rates, is celebrating its 20th anniversary this year. The service was set up by Synovate in the 4th quarter of 1988 and has been a source of competitive information to the credit card industry ever since. - Synovate Mail Monitor shows credit card terms improve, more fixed rate offers
NEW YORK – Terms for new credit cards have improved in response to the cut in the Prime Rate according to the latest data from Mail Monitor, the direct mail tracking service from global market research company Synovate. - Credit card issuers continue mailing to high risk households
NEW YORK – Credit card mail volume remained stable during 3rd quarter 2007 as issuers continued mailing credit offers to high risk households according to Mail Monitor, the direct mail tracking service from global market research company Synovate. - US credit card mail offers expected to reach 5.3 billion in 2007. Synovate Mail Monitor predicts slight dip in overall volume, increased response rates
NEW YORK - US households will receive approximately 5.3 billion offers for new credit cards during 2007 according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate. - US consumers turning to credit cards to bail them out Synovate Mail Monitor
NEW YORK – As high interest rates and the sub-prime mortgage crises continue to put a squeeze on the economy, US consumers are increasingly turning to credit cards to bail them out, according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate. - Synovate re-appoints Andrew Davidson to lead Mail Monitor
NEW YORK – Andrew Davidson has been re-appointed Vice President of Competitive Tracking Services for Synovate’s Financial Services group in the US. Davidson transferred back into the role from his previous position at Synovate, in which he oversaw domestic and international custom market research projects for clients in the Financial Services industry. - Mail Monitor reports record six billion credit card offers mailed in U.S. during 2005
Over six billion credit card offers were mailed to U.S. consumers in 2005, according to Mail Monitor, the direct mail offer tracking service from global market research firm Synovate. - Record 1.4 Billion Credit Card Offers in 1st Quarter 2005 fueled by Rewards and Rebates Reports Synovate Mail Monitor
Tarrytown N.Y. - The 1.4 billion credit card offers mailed in the 1 - U.S. Households receive record 5.23 billion credit card offers in 2004 reports Synovate's Mail Monitor
Tarrytown, NY. – During 2004, US households received an estimated 5.23 billion credit card offers according to Mail Monitor - U.S. Households receive record 1394.8 million credit card offers reports Synovate's Mail Monitor
Chicago, IL. – During the second quarter 2004, US households received an estimated 1,394.8 million credit card offers according to Mail Monitor - U.S. Credit Card Companies Mailing Consumers More Offers Synovate’s Mail Monitor
Chicago, IL -- During the first quarter in 2004, US households received an estimated 1,284.7 million direct mail credit card offers according to Mail Monitor - Credit Card Companies Mail Fewer Offers for Second Consecutive Year As personal bankruptcies reach record highs, card issuers change offer strategy
Arlington Heights, IL, March 29, 2004 -- Synovate today reported that annual credit card mail volume for 2003 decreased by 12% compared to volume in 2002. - Americans Ready To Delete Spam For Good Survey Finds 83% Are Likely To Register For A ‘Do-Not-Spam List’
Tarrytown, N.Y., December 17, 2003 - The majority of Americans will register for a ‘do-not-spam list’, if and when it is enacted by the Federal Trade Commission (FTC), according to a new study from Synovate, a leading global market research firm. - Love Affair Continues Between Consumers And Their Reward/Rebate Cards
Monthly $ Charges Are Double the Amount on Other Cards; Satisfaction Significantly Higher Too, Says Inside Track - Credit Card Mail Volume Drops In 2002 Due To Flat Economy And Worries About Impending War
Issuers Less Inclined to Solicit Low-Income Households in Uncertain Market, Mail Monitor - High Credit Card Mail Volume Sustained Through Third Quarter 2002, While Consumer Response Remained Low
Issuers Dangle Platinum Cards, Free Credit And Rewards/Rebates Programs - Canada’s Credit Card Mail Volume Hits All-Time High In 2001
Response Rate Also Breaks Record, Mail Monitor - All-Time Record High Credit Card Mail Volume Set In 2001 Despite 9-11 Disaster And Anthrax Fears Response Rate Remained Stable, Mail Monitor
Tarrytown, N.Y. (April 5, 2002) – Credit card mail volume reached an all-time high of 5 billion pieces in 2001 despite terrorist attacks and anthrax fears, far surpassing the previous year’s record of 3.5 billion offers, according to Mail Monitor - Credit Card Mail Volume Sets All-Time Monthly Record In Canada During October Majority of Offers Are from U.S. Issuers Who Continued to Mail Despite Anthrax and Terrorist Fears
Tarrytown, N.Y., (February 1, 2002) ... The volume of credit card solicitations sent to Canadian households were at an all-time monthly high during October 2001, according to Mail Monitor - Credit Card Mail Solicitations Set All-Time Monthly Record In October Despite Anthrax Fears 2001 Expected to be Biggest Year Ever, Mail Monitor
Tarrytown, N.Y. (January 10, 2002) -- The volume of credit card offers sent to U.S. households was at an all-time monthly high during the month of October 2001, according to Mail Monitor - September Credit C